Page 218 - مدخل إلي العلاقات العامة
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????? ????? (2010??)? ???????? ???????? ?????? ?? ?? ??? ????? ??? ??????            ?•?
 ??????? ????????? ?????? ????? ????? ??????" ??????? ???????? ? :??????????
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     ??????????"? ?????? ???????? ??????? ???????? 13- 14 ????????? 2010?? ?.??             ?•?
  ????? ?????? ????? ????)? ? (2005?????? ???????? ?????? ?:????????                  ?•?
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                             ?????? ??????( ??????? ?:?????? ??????? ????????? ?).??  ?•?
????? ?????? ????? ????)? ? (2005a???????? ??????? ????????( ??????? ?:??             ?•?

                                                 ?????? ??????? ????????? ?).??
     ????? ????)? ? (1984????????? ???????? ???????? (????????? ?:????? ????? ?).??
 ?????????? ????)? ? (2009????????? ?????? ??? ??????? ?????? ?????????

                      ???????? ???? (?1???????? ?:?????? ???????? ????? ???????? ?).??
?????????? ??????)? ? (2000???? ????? ??????? ????????? ???? (?1?????? ?:?????

                                                          ?????? ???????? ?).??
 ???????? ???????)? ? (2011?????????? ??????? ?? ????? ???????? ?????????????

                                   ??( ?1???????? ?:??????? ??????? ?????? ?).??

??- 218 -??
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