Page 20 - PowerPoint Presentation
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KEY TOUCH POINT
COMPARISON POINTS
1. COSMIC IS SIGNIFICANTLY CHEAPER (IN SOME CASES UP TO
80% ON CERTAIN LINES THAN OTHER COMPARATIVE
MARKET BRANDS
2. COSMIC MARGIN TO RETAILER IS A TOTAL OF 70% (50% GP AND
20% REBATE)
3. DESPITE THE VARIANCE WITHIN THE
CATEGORY IT CLEAR THAT COSMIC IS BOTH
UNBELIEVABLY ON TREND AND
SIGNIFICANTLY CHEAPER THAN OTHER
BRANDS.
4. IN THE FASHION CATEGORY THIS PRICE VARIATION AND
FASHIONABILITY PROVIDES A CAPACITY TO CERATE
DISPOSABLE FASHION.
5. RECENTLY COSMIC HAS ENDEVOURED TO INCORPORATE A
SUSTAINABLE FASHION APPROACH, USING RECYCLED FABRICS
TO CREATE ITEMS SUCH AS SOME OF THEIR LADIES
SCRUNCHIES.
6. THUS WE ARE NOT ONLY DISPOSABLE AND CHEAP BUT GOOD
QUALITY
7. ON TREND FASHION BUT WE CARE ABOUT THE ENVIRONMENT