Page 60 - Act! Marketing Automation User Guide

Templates Act! v21

Templates

Overview

In this lesson, we will learn how to create emarketing templates. Now that we have
learned how to gain new prospects into our database, we need to look at how we can
then begin to utilize Act! marketing Automation’s powerful marketing features to
communicate with those prospects. A big part of this is creating your own email
templates. We will therefore discuss the different types of templates that are available,
and will look in-depth at the controls and options available in their creation.

Objectives

After completing this lesson, you will be able to:
 Create a template using the Drag and Drop editor
 Create a template using the WYSIWYG (What You See Is What You Get) editor.

 Understand the content options available when creating templates.

Please see the video library Templates which contains information relevant for this section of

the training: http://training-act.com/act/act-lib-ama/?courseId=templates&

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