Page 3 - From Ghetto to Gucci: The Basic Principles of Flipping Houses

Welcome to Flipping with Juan Diaz!

We’re so glad you chose this course to further your knowledge of the housing world. I like to
think that this course is willing to tell you secrets that no other course will, and to inform the
reader as much as possible about some of the secrets to flipping.

I know, because I too, was once a novice flipper. I too was once looking to make some money
on the side in real estate, because I’d heard of friends who were making fantastic money for not
much work. I attended a few seminars, and read a few books, but they were all so secretive.
Finally, in 2006 I flipped my first house.

It was so exciting! I made some money, not as much as I’d wanted, but it was such a thrill,
watching the house transform from a dumpy mess into a beautifully-finished house. I got such
satisfaction knowing that I, and no one else, was responsible for that. I decided that I was going
to flip another house. And then another one. And then still more, until I look back and realize
that I’ve flipped over 200 houses, and I’m nearing 250 as you hear these words! Along the way I
started doing this so much that I quit my regular, 9-5 job, and now I’m working with housing
full-time. And I love it!

That’s why I’m here today, trying to let you know what I learned, why it’s important, and how you
can learn from my mistakes. Because I know about the transformational power that working in
housing can have. I know how innately satisfying it is to see something being built that you, and
only you are responsible for. I know how satisfying it is to be your own boss, and to not have
anyone telling you what to do. I know it because I lived it, and I want to pass that on to you.
You see, I’ve made more than my share of mistakes. I’ve learned from my flips, I’ve lost as
much as $50,000 in one of the flips. Thank god that didn’t happen very often. Flipping has
actually been very good to me, in the best of days, in the height of the housing recession, I
actually made $1 million in 2010.

Wait a second you say! How was I able to make that much money at the trough of the housing
market? The answer I believe you’ll find in these resources. I hope that you will read through
this material and take it all to heart, because it’s been very important and meaningful to me. And
I strongly believe that with the right attitude and work ethic, you’ll be able to take this information
and make your own success story.

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