Page 11 - MRN Winter 2018
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Military Reunion Network | WINTER 2018 | #militaryreunionsmatter

THEATTRITION
  CLAUSECONTROVERSY

In our Basic Training class, I ask the question,               Attrition was first included in contracts back
“What are hotels selling?” Hearing many answers             in 1996. The International Women’s Bowling
related to service, amenities and physical space, I         Conference booked a Hyatt hotel. They contracted
challenged the class to consider a different answer,        rates and room blocks. Between contract signing
“Time”. Hotels are selling time. They can’t sell            and the event, attendees were either invited by other
September 20th rooms on September 21st. They                hotels or searched for and secured accommodations
must take advantage of the weeks and months                 elsewhere. By the time the conference arrived, there
leading up to the 20th to sell as many
rooms as possible at the right rate. If                                            was little time for Hyatt to shift
a planner says they are going to need                                              gears and make up the rooms left
75 rooms of a 100-room hotel. The                                                  empty. They went back to the IWBC
sales efforts turn from the requested                                              and requested the money for the
reunion dates to other times of the                                                rooms that were contracted but not
year, because those 75 rooms are                                                   utilized. IWBC responded that they
anticipated to be filled each night                                                did not owe Hyatt. They ended up in
for the length of the reunion. It all                                              court. What resulted was an industry
sounds great on paper but then life happens, and                                   shift for a clause to be included in
potentially, so does attrition.                             contracts to state what will happen if a planner does
                                                            not use the rooms they contracted for. Remember
   The Events Industry Council defines attrition as         hotels are selling time.
follows:                                                       For years, many reunion planners have said, “If
                                                            there is an attrition clause, I am going somewhere
    “The difference between the actual number of            else.” Their logic was to avoid potential damages.
sleeping rooms (or food and beverage, or revenue)           It makes sense. Why sign a contract that forces an
realized and the number agreed to in the facility’s         organization to pay additional fees? But signing a
contract. Usually a percentage or actual shortfall limit    contract that has no mention of attrition at all does
is allowed before damages are assessed.” It comes           not necessarily get a planner out of paying it. If you
into play when there is a significant difference            agreed to buy rooms and, in the end, didn’t need
between what is requested and what is utilized. From        them, the hotel could request payment to cover the
a hotel perspective, one or two rooms is manageable,        difference. Hospitality contracts experts and industry
thirty to forty are not. Attrition is the one contract      attorneys agree, there must be language in the
clause that splits the industry right down the middle.      contract to state what happens if the rooms requested
Planners refuse it. Suppliers need it. Love it or hate it.  are not utilized. It is not the presence of the clause but
Attrition is not going away. How does a reunion ever        the language that planners should object to.
move forward when there is so much angst? How do               Hotel contracts cover two things. First, what is
we find common ground where both parties feel their         supposed to happen (what you agreed to, ie getting a
interests are protected and supported? The answers          banquet room on a Friday at 5:30pm). Second, what
follow but first some history.

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