Page 3 - Ebook Marketing
P. 3
Contents
Part 1:The basics 3
Who reads ebooks? 5
How do readers decide what ebooks to read? 6 Discoverability and availability 6
Your starting point 7
The top four things you can do to promote your ebook 9
Part 2: Getting reviews and recommendations 10
Using email to promote your ebook 12
Part 3: Share information about your ebook 14
Getting an author website 16
Part 4: Getting editorial reviews and coverage 21
How to send review copies of ebooks 24 E-gifting your book via Nook 25
Part 5: Price promotions and drops 26
Other ideas for marketing your ebook 28
Need a helping hand? Marketing services from Matador 31 Finally... 33
Ebook Marketing