Page 3 - MINISTRY OF CULTURE PR REPORT - APRIL 2025
P. 3
PR REPORT
Ministry of Culture
April 2025
5 Interviews were secured for Ministry of Culture
32 Content Developments were made for Ministry of Culture
TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
A r a b i c T o t a l A E D 5,631,200
*Arabic Total Value of Spend 1:4 AED 22,524,800
English Total AED 1,353,200
*English Total Value of Spend 1:4 AED 5,412,800
TOTAL AED 27,937,600
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.
