Page 3 - MOE ARABIC GENERAL & INDUSTRY - AUGUST 2023 PART 2
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PR REPORT
Ministry of Economy
August 2023
10 Press Releases were issued for Ministry of Economy
5 Statements were prepared for Ministry of Economy
7 Speeches were prepared for Ministry of Economy
1 Interview was conducted for Ministry of Economy
2 Media Invites were made for Ministry of Economy
25 Content Development were made for Ministry of Economy
The Press Releases were sent to all local, Pan Arab English and Arabic publications.
TOTAL VALUE - ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
A r a b i c T o t a l A E D 24,409,100
*Arabic Total Value of Spend 1:4 AED 97,636,400
English Total AED 12,153,400
*English Total Value of Spend 1:4 AED 48,613,600
TOTAL AED 146,250,000
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of editorial
is four times more than paid-for advertising.
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FAX: +971 4 4549528 Dubai, United Arab Emirates WEBSITE: www.orientplanet.com
