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9/19/24, 11:33 AM National CSR Fund – MAJRA and Authority of Social Contribution - Middle East News 247

National CSR Fund – MAJRA and Authority of

Social Contribution

By News Desk 1 September 18, 2024

The National CSR Fund – MAJRA and the Authority of Social Contribution – Ma’an joined forces to advance
social innovation through the 10th and 11th cohorts of the Ma’an Social Incubator (MSI) program and the

Zuleya initiative. This collaboration marks a significant step forward in strengthening national social
partnerships by delivering innovative solutions that address community needs.

The MSI program is dedicated to supporting social entrepreneurs and social initiatives that have a significant
societal impact. It fosters a conducive environment for the development of impactful projects that address the

social priorities of community groups and individuals. Additionally, it aims to raise awareness about the
significance of social initiatives in achieving sustainable development goals (SDGs). Meanwhile, the Zuleya
initiative seeks to enrich cultural and artistic awareness within the community through workshops and art
exhibitions, revitalising the Emirati heritage and promoting national identity. Both the MSI program and

Zuleya initiative have been awarded the Verification stamp, recognising their alignment with UAE national
priorities, SDGs, and their positive societal impact.

His Excellency Abdullah Al Saleh, the Undersecretary of the Ministry of Economy and the Vice
Chairman of MAJRA’s Board of Trustees, stated that the collaboration between MAJRA and Ma’an

exemplifies cross-sector cooperation and demonstrates a shared commitment to strengthening national
projects and initiatives that foster social cohesion and sustainable development. “This move contributes to
the enhancement of collaborative efforts aimed at encouraging social innovation and sustaining impactful

projects and programs, all while empowering the community-focused work system,” H.E. Al Saleh added.

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