Page 30 - MBRF PR REPORT - APRIL 2025

4/28/25, 10:04 AM MBRF participates in Abu Dhabi International Book Fair with a rich agenda of sessions and workshops
Additionally, Knowledge Lounge will explore themes such as publishers’ insights into reader
behavior, the role of reading in fostering critical thinking, the idea of the ‘text as narrator,’ and
the personal journeys of writers in the world of fiction. Insights will be shared on audio
storytelling through podcasts, along with discussions on empowering adolescents through
reading.
KnowTalks will explore critical societal topics, including youth empowerment, social
transformation, and the contributions of Arab scholars to the knowledge renaissance. The
series will also include sessions on building personal brands through social media and the
impact of female leadership.
The Bil Arabi initiative will host an inspiring session to reinforce the use of the Arabic
language in everyday and cultural settings, emphasizing its importance in shaping
contemporary Arab identity. Discussions will focus on developing a fully Arabic AI system,
strategies for promoting the language in non-Arabic-speaking communities, and Arabic’s
unique role in the media industry. The sessions will bring together esteemed experts and
specialists to explore these pivotal themes.

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