Page 7 - SK-HBA PowerPoint-Präsentation
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2019 Hofbräu Year Round Brand Goals








                                        ORIGINAL                    2017      2018     %CHG        2019      %CHG
                                        4/6/11.2oz                  1,881 1,900         1.0%       2,090     10.0%
                                        20/16.9oz                    131       131      0.0%        131       0.0%

                                        2/5L Cans                    214        0     -100.0%       300       0.0%
                                         50L Kegs                   6,336 6,575         3.8%       7,500     14.1%
                                          TOTAL                     8,562 8,606         0.5%      10,021 16.4%


                                         DUNKEL                     2017      2018     %CHG        2019      %CHG

                                        4/6/11.2oz                  1,019    1,019      0.0%       1,121     10.0%
                                         50L Kegs                   2,540    2,540      0.0%       2,800     10.2%
                                          TOTAL                     3,559 3,559         0.0%       3,921     10.2%



                                     HEFE WEIZEN                    2017      2018     %CHG        2019      %CHG
                                        4/6/11.2oz                  1,020    1,020      0.0%       1,125     10.3%
                                        20/16.9oz                    103       103      0.0%        115      11.7%
                                         50L Kegs                     0      1,408      0.0%       2,414     71.4%

                                          TOTAL                     1,123 2,531 125.4% 3,654                 44.4%
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