Page 9 - AdNews Magazine Jul-Aug 2020

TBWA furnancial boss
We look at our furry friends across the advertising, adtech, marketing and media sector, shedding
a light on these stars and how they help adland get results. This month, we speak to TBWA\Sydney chief FURnancial officer Dexter.
Picture This
Time at the company: Six months (recently passed probation).
How would you describe what the company does? Disrupts.
What do you do day-to-day?
Sniff butts.
Define your job in one word:
Ruff.
I got into advertising because:
I can’t be trusted alone at home.
Who is your right-hand person?
Our office helper, Hannah. She’s always available for belly rubs.
Whose job have you set your sights on in the future? Dishwasher.
Who do you turn to for inspiration? My morning dog-park pack (Bess the Puggle, George the Cavalier and Hugo the Frenchie).
My favourite advert is:
RSPCA ads. They remind me of my humble beginnings.
My best trick is:
Rolling over on BANG.
Tell us one thing people at work don’t know about you? Most people do know this but my mum and dad were only meant to have me for two weeks. I was a foster puppy but then they loved me too much and never gave me back <3.
WORDS BY
PAIGE MURPHY
www.adnews.com.au | July-August2020 9