Page 30 - Packaging News magazine March-April 2022

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BEVERAGE PACKAGING | www.packagingnews.com.au | March-April 2022
Merger of three creates new filling force
Three contract filling companies, hailing from Western Australia, Victoria
and South Australia, have combined to form Sanector, a company with Textensive beverage packaging capability. PKN reports.
HE onset of the pandemic has certainly the case. Beyond develop- heightened consumer focus on ing the environmental potential and health, wellness, and environmen- performance of the bottling and fill- tal sustainability. Responding to ing businesses across the group, an this shift, many industries, includ- opportunity to expand the group’s ing contract bottling and filling dedication to the wine and bever- businesses, are reviewing and in age industries was recently raised, some cases, reinventing how they reviewed, and embraced.
was established over 30 years ago in Western Australia, pioneering mobile bottling for the state’s rapidly expand- ing wine industry. Best Bottlers commenced operations 20 years ago in Mildura, Victoria, becoming one of the first bottling establishments to service the profitable and strategic Sunraysia Region. Barossa Bottling started operations 25 years go ini- tially in Stockwell, South Australia, surrounded by the area’s lush valleys and targeting the elite and exclusive wine makers of the Barossa Valley.
Ross Sinclair, SMYA’s COO, says for decades, Portavin, Barossa and Best have moulded and developed their distinctive market approaches, which in turn led them to establish and maintain the loyalty of more than 1000 wine and beverage brands.
“Through years of developing strategic synergies across the three businesses the group realised the opportunities an alliance would bring to the table, including the broad geo- graphical footprint, the consolidated 50 years’ experience in the industry, and the skills across different bottling capabilities,” Sinclair says.
For SMYA, taking the next step to consolidate the strengths and core competencies of the three bottlers is a vital move for the group to grow its operations and deliver value to its cus- tomers and stakeholders.
SMYA says the merger delivers cru- cial value propositions to the industry. Firstly, the footprint across four states will have a positive impact on custom- ers’ costs, target strategies and carbon footprint reduction, including trans- port and market reach.
Secondly, customers now have access to the group’s expanded bot- tling capabilities.
On the bottle filling side, these include 14 lines specialising in 187ml PET, 187ml glass through 27 litres in still and sparkling, which includes a new sparkling line available at the recently revamped site at Nuriootpa, SA for Barossa Bottling Services. On the can filling side, there is also one canning line at Best Bottlers in Mildura, which has been operating since the start of 2021, running at speeds of 200 cans per minute.
produce, source, operate and, over- all, offer and deliver goods to their customers.
For the San Miguel Yamamura Australasia (SMYA) group, this was
The result? As of 1 April, three busi- nesses have come together as one and are forging their future under a new brand name.
Portavin Integrated Wine Services
The skills are there, the intelligence is there, and the journey is about to begin.” — Ross Sinclair, SMYA