Page 77 - Adnews Magazine November-December 2021

THE COLENSO BBDO TEAM • TOP 20 EMERGING LEADERS • A CAST IRON LIFE • NZ INFLUENCERS
MAGIC SAFETY VIDEOS • MARKET UPDATE • SAATCHI’S MOOSE • WFH HABITS
Thinking. Insights. Ideas.
adnews.com.au
THE CALM
INSIDE THE STORM
Aotearoa New Zealand, a haven for creative industries during the pandemic, is among those leading the world in the recovery of the advertising industry.
AdNews – Since 1928
September/October 2021
A GIANT AD WAVE • INDUSTRY LEADERS GLAM UP • CADBURY’S BOY ON A BUS • TWITTER TEAM
FORMAL PYJAMAS OR CASUAL SHIRT? • CLIMATE WARRIORS • 2022 FORECASTS • VAX ADS
Thinking. Insights. Ideas.
adnews.com.au
The Cage Door
is Open Go for it
AdNews – Since 1928
November-December 2021
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September-October
New Zealand’s advertising industry has been leading the COVID-10 recov- ery stakes. While AdNews investigated this in the September-October edition, we called on Special New Zealand to create a visual representa- tion. The independent creative company used striking Kiwi imagery inside a globe from its Tourism New Zealand campaign ‘Stop Dreaming and Go’, which was shot in New Zealand.
November-December
Strategy and design consultancy Houston Group saw vaccination as the ticket to freedom, and therefore a powerful symbol of hope. The syringe represents health and the open birdcage freedom.
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www.adnews.com.au | November-December2021 77
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Print post approved: 100005345