Page 38 - Food&Drink magazine July 2022
P. 38
SUPPLIER SPOTLIGHT
The digital link
GS1 Australia chief global programs officer Sue Schmid talks to Kim Berry about how barcode technology can bring global benefits when connected with GS1 Digital Link.
FOR more than 50 years, barcodes have been used to identify products and some of their attributes. Fast forward to today and the GS1 standards are positioned to support the world of the web using the one common standard that users have leveraged for five decades .
The issue then becomes one of real estate on a product’s packaging and how much space barcodes occupy, whether it is the point-of-sale identifier, or a QR code directing consumers to a website or an app for allergen information.
GS1 Digital Link is a relatively new standard that can encode all that information and more into one identifier in a web- friendly format.
GS1Australiachiefglobal
programs officer Sue Schmid says, “GS1 Digital link enables companies to bridge their specific need to engage with their consumers whilst enabling the traditional transaction at retail point-of-sale to take place. It’s combining what you have with what you need for the future.”
I liken the representation of data in barcodes to fonts. There are hundreds of types of barcodes that encode the same information but do it differently, think of it like one barcode being Arial font and another being Arial in italics. Digital Link is another way of encoding that data, but it gives companies the capability to do more and also connect their customers to moreinformation.”
“ Digital Link is another way of encoding that data, but it gives companies the capability to do more and also connect their customers to their website seamlessly.”
Time for a wash down
With the largest range of wash down guns in Australasia, Tecpro Australia has hosing solutions for every application.
Its major benefit is the opportunity to connect with consumers, while using what is already on the product’s existing barcode. Companies have the capability to put information that is both required and desired into one barcode, and the option of adding more data in the future.
“Itisakeytounlocking
TECPRO has wash down guns that are suitable for either high or low water pressure areas.
The range includes hose guns suitable for high – or low- pressure applications. Some are colour coded to identify hot or cold water while others come in white, often used for the dairy, food, beverage, and pharmaceutical industries.
If you have low water pressure and need to boost your cleaning impact, they have a hose gun that combines compressed air with water to provide a powerful cleaning jet.
There are even low flow hose guns to conserve water consumption or when water supplies are limited. Other hose guns are all-in-one foaming units, and some are corrosion resistant.
If you employ students as part of your cleaning team, Tecpro has small, lightweight hose guns to make it easier for them
opportunity, and the backward beauty is the space it saves on packaging,” Schmid says, adding that is doesn’t mean existing barcodes won’t work or be available.
Schmid says Digital Link represents GS1 data that already exists in a consumer- friendly way, with different uptakedriversatplay. ✷
to do a great job.
If you need to clean large
vehicles, it has heavy duty wash down guns to help you easily remove mud, dust, and debris.
In short, Tecpro Australia has a wash down gun for every application and if it doesn’t currently stock the best solution for your needs, the company will source it from across the world.
Every Tecpro hose gun is designed and manufactured to last because the right wash down gun should make cleaning easier and more efficient. Tepcro also stock replacement parts for many hose guns in its range.
Tepcro says, “Invest in the best wash down guns and save yourself time and money in the long run.”
For assistance in finding the right wash down gun for your application, speak to the hose gun experts
at Tecpro Australia. ✷
38 | Food&Drink business | July 2022 | www.foodanddrinkbusiness.com.au