Page 65 - Print21 Magazine March April 2021

New joint venture cements industry events partnership
People in Print the OVERflow
Harper said, “We have always been guided by our commitment to supporting
a sustainable future for our industry through education, sponsorships, grants, industry events and networking opportunities.
“The PacPrint, PrintEx, Visual Impact and Label
& Packaging expos are foundational in supporting both industry businesses and their suppliers to invest in the future of our industry.
“The PICA and NPA Awards, which recognise and celebrate the achievement of excellence, are not only so important
for the businesses who work so hard every single day to maintain the world-leading standards for which Australia is renowned, but also provide a vital platform to promote our industry, demonstrate the value of “buying local” within Australia, and market our advanced, high-quality offerings around the globe.
“We are particularly
excited, too, to co-host Print2Parliament, an outstanding initiative which has already made inroads into the recognition and understanding of our sector with senators
and others in the corridors of power,” he added. “We have long supported the event and look forward to working with our colleagues to ensure it continues to deliver even more benefits into the future.” 21
Suppliers association Visual Connections and the Print & Visual Communications
Association (PVCA) have signed a new joint venture agreement to provide certainty for the future of the industry’s flagship events, including PacPrint.
The deal cements the two associations’ longstanding partnership, which dates
back more than 50 years. The move comes courtesy of a new agreement just signed between PVCA and Visual Connections, which will see the two co-
host the events under a new joint-venture entity, Visual Industries Events.
In addition to PacPrint,
the new joint venture will be responsible for PrintEx, the National Print Awards, the State PICAs, and the Print2Parliament annual event. The once-every- four-years PacPrint is set to
run this year, 28 Sept – 1 Oct in its usual home, the Melbourne Exhibition Centre.
PVCA CEO Andrew Macaulay joined Peter Harper, CEO
of Visual Connections, to announce the new venture, saying it continues a longstanding friendship and working relationship between the two organisations.
Excited: Peter Harper, Visual Connections
“PVCA and Visual Connections already co-host the industry’s leading trade shows, PacPrint and PrintEx, and our relationship has flourished
for many years through name changes, mergers and industry transformation,” Macaulay said, pointing out that the very first PacPrint exhibition in 1970 was co-hosted by the same two organisations, albeit under different names.
“While many things have changed over the past 50 years, the strength of our partnership, built on the intrinsic relationship between the industry’s suppliers and its businesses, has continued
Partnership: Andrew Macaulay, PVCA
unabated. It is on this strong and positive basis that we have expanded our partnership to include the PICA and National Print Awards and the annual Print2Parliament event.”
Harper says the joint
venture provides a sound basis for the future of the events, adding that the industry’s
State and National Awards program, together with Print2Parliament – which
plays a vitally important role in raising the profile and priorities of the print, sign, display, packaging and label sector with government – are a “perfect
fit” for the Visual Connections portfolio.
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1. “Superior quality,” Peter
( ( r r i i g g h h t t) ) a a n n d d M M a a r r k k H H o o g g a a n n , , Hogan Print, with the new Foliant Mercury 530SF 4x4 laminator from Currie Group 2 2 . . H H o o g g a a n n o o ffiffi c c e e s s i i n n A A r r t t a a r r m m o o n n , , Sydney.
3 3 . . H H o o g g a a n n P P r r i i n n t t ’ ’s s n n e e w w H H o o r r i i z z o o n n AFV-566/TV 564 folder from Currie Group.
Print21 MARCH/APRIL 2021 65