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                                                                                                                 CHAPTER 5
                                                                                                                          93
                                                                                              The United States in the Global Economy
                     country to translate prices of foreign goods into units of   Here the equilibrium price of 1 yen—the dollar-yen ex-
                     their own currency: They need only multiply the foreign   change rate—is 1 cent per yen, or $.01   ¥1. At this price,
                     product price by the exchange rate. If the U.S. dollar–yen   the market for yen clears; there is neither a shortage nor a
                     exchange rate is $.01 (1 cent) per yen, a Sony television set     surplus of yen. The equilibrium $.01 price of 1 yen means
                     priced at ¥20,000 will cost $200 (  20,000   $.01) in the
                     United States. If the exchange rate rises to $.02    CONSIDER THIS . . .
                     (2 cents) per yen, the television will cost $400 (  20,000
                     $.02) in the United States. Similarly, all other Japanese                    A Ticket to Ride
                     products would double in price to U.S. buyers in response                    Have you ever attended a
                     to the altered exchange rate.                                                county or state fair and spent
                                                                                                  time on the rides? If so, you are
                      Dollar-Yen Market                                                           aware of the dual “currencies”
                       How does the foreign exchange market work? Let’s look                      often used there. One cur-
                     briefly at the market for dollars and yen. U.S. firms ex-                    rency is the dollar; the other is
                                                                                                  the ride ticket. Rides are priced
                     porting goods to Japan want payment in dollars, not yen;                     in number of ride tickets, but
                     but the Japanese importers of those U.S. goods possess                       dollars are needed to buy tick-
                     yen, not dollars. So the Japanese importers supply their                     ets at the kiosks. Alternative
                     yen in exchange for dollars in the foreign exchange mar-  rides require different numbers of tickets. For example, the
                     ket. At the same time, there are U.S. importers of Japanese   roller-coaster may require 8 tickets; the twister, 6 tickets; and
                     goods who need to pay the Japanese exporters in yen, not   the merry-go-round, 2 tickets.
                     dollars. These importers go to the foreign exchange mar-     Exchange rates between dollars and other currencies are
                                  ket as demanders of yen. We then have a   analogous to the exchange rate between dollars and ride tick-
                                  market in which the “price” is in dollars   ets.* Such tickets are a “currency” used to buy rides, and dol-
                                  and the “product” is yen.                lars and tickets are exchanged.
                                                                             Initially suppose that the dollar price of each ticket is $.25. If
                                     Figure 5.3  shows the supply of yen (by     you were to exchange tickets for dollars on the midway, you
                                  Japanese importers) and the demand for   would find that the ticket price of a dollar is 4; that is, 4 tickets
                                  yen (by U.S. importers). The intersection   will exchange for $1. The ticket-dollar exchange rate is 1 ticket
                         G 5.1    of demand curve  D    and supply curve  S    es-  $.25, and the dollar-ticket exchange rate is $1   4 tickets.
                                                                  y
                                                  y
                      Exchange rates  tablishes the equilibrium dollar price of yen.      Although the rides are priced in tickets, not dollars, the ex-
                                                                           change rate permits quick conversion of ticket prices into dollars.
                                                                           For example, the 8-ticket price of the roller-coaster ride converts
                       FIGURE 5.3  The market for yen.  U.S. imports from Japan   to $2 (  8 tickets   $.25). Exchange rates enable buyers to convert
                       create a demand D y  for yen, while U.S. exports to Japan (Japan’s imports)   goods priced in another currency to prices in their own currency.
                       create a supply S y  of yen. The dollar price of 1 yen—the exchange rate—is
                       determined at the intersection of the supply and demand curves. In this case      Next suppose that in some year the fair increases the price
                       the equilibrium price is $.01, meaning that 1 cent will buy 1 yen.  of ride tickets from $.25 to $.50. The dollar has depreciated in
                                                                           value, because more dollars (one-half rather than one-fourth)
                           P
                                                                           are needed to buy each ticket. Ride tickets have appreciated in
                                                            S y            value, because fewer tickets (two rather than four) are needed
                                                                           to obtain a dollar. Specifically, the exchange rate has changed
                                         Exchange
                                         rate : $.01   ¥1                  from 1 ticket   $.25 to 1 ticket   $.50 or, alternatively, from
                        Dollar price of 1 yen  .01                           before, the dollar price of the roller-coaster ride increases
                                                                           $1   4 tickets to $1   2 tickets.
                                                                             If the fair charges the same number of tickets per ride as
                                                                           from $2 (  8 tickets   $.25) to $4 (  8 tickets   $.50). Other
                                                                           things equal, depreciation of the dollar relative to another currency
                                                                           increases the dollar price of goods and services that are priced in
                                                                           the other currency.
                                                           D y             *One difference, however, is that many exchange rates are free to fluc-
                                                                           tuate depending on currency supply and demand. The fair operators fix
                                                                           the dollar–ride ticket exchange rate. Another difference is that the fair
                           0                   Q e                Q
                                                                           operators offer an unlimited quantity of tickets at that price.
                                          Quantity of yen







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