Page 2 - Cannabis News Florida July 2021
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AROUND THE REGION
                                                       TM


                                    Cresco Labs Launches Social Justice Campaign

                                             on 50th Anniversary of War on Drugs


          Cresco Labs, a vertically                      Drugs, our country must   full potential. With our ‘Summer of Social   offender. Granted clemency this past
        integrated multistate operator                   take action to dismantle a   Justice’ campaign, we today affirm our   January, Thompson was serving a 60-year
        and the number one U.S.                          system of over-policing and   commitment to using our platform and   sentence in Muskegon Correctional
        wholesaler   of   branded                        mass incarceration for   influence to build a future cannabis indus-  Facility in Michigan for selling 3 pounds
        cannabis products, announced                     cannabis offenses and con-  try that is both inclusive and equitable as   of cannabis to a police informant in 1994.
        the launch of a summer-long                      tinue cannabis reform    it continues to be the fastest growing   The trailer is launching with a microsite
        social justice campaign sup-                     efforts,”  said  Charlie  industry in the country.”          sharing ways companies and people can
        ported by its Sunnyside retail                   Bachtell, CEO and Co-     Now through September, the “Summer   help release the 40,000 people currently in
        brand and flagship cannabis                      founder, Cresco Labs. “An   of Social Justice” campaign includes the   prison for cannabis convictions.Visit
        brand, Cresco. Through com-                      incredible  future  for  following programs:                 crescocannabis.com/michaelthompson.
        munity expungement events,                       cannabis is in our hands.   •  Nationwide Expungement Events:   • Fundraising & Petition Drives: A
        employee volunteerism, a film                    The past few years have   Cresco Labs is partnering with communi-  portion of proceeds from the wholesale of
        documenting the impact of      Charlie Bachtell   displayed an unprecedent-  ty-based organizations to support   Cresco branded products throughout the
        unjust prosecution, and finan-                   ed level of public and polit-  expunge ment events through employee   summer will go towards the Cannabis
        cial contributions from the                      ical support for positive   volunteerism and financial contributions   Justice Initiative, a component of the
        Company and our third-party vendors, the   change in this area, yet tens of thousands   in California, Arizona, New York,   Return to Freedom Project of the National
        “Summer of Social Justice” campaign aims   of people are arrested on an annual   Michigan, Illinois, Pennsylvania, Massa -  Association of Criminal Defense Lawyers
        to influence reform to help shape a future   basis—and the vast majority of those   chusetts, Florida and Ohio. The Cresco   (“NACDL”). The NADCL was created to
        cannabis industry with limitless opportu-  arrested have been, and continue to be   cannabis brand is driving awareness of   facilitate clemency, compassionate release,
        nities for everyone. The campaign will   from, BIPOC communities. Social equity   these events through marketing commu-  expungement and reform for those
        amplify the ongoing restorative justice,   and social justice must be fundamental   nications. Visit crescocannabis.com/   impacted by the drug war. Cresco Labs is
        community business incubator and educa-  components of this industry. Through the   expungement-events for schedule.   encouraging its third-party vendor part-
        tion and workforce development program-  adoption of social equity-focused cannabis   •  “The  Sentence  of  Michael  ners to support this campaign through
        ming facilitated by the Company’s estab-  legislation, comprehensive justice system   Thompson” Documentary:  On June -  financial contributions. Sunnyside will
        lished SEED (Social Equity & Education   reform and industry leaders recognizing   teenth, a trailer will debut for a new docu-  have in store donations and a petition
        Development) initiative.             opportunities come with the responsibility   mentary short film about the story of   drive in partnership with Last Prisoner
          “On this 50th anniversary of the War on   of stewardship, this industry can reach its   Michigan’s longest-serving non-violent   Project at stores across the country.






























































         Cannabis News Florida                                                                          cannabisnewsflorida.com                                                                   July 2021                          31
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