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carbon offsets could become an important means of mitigat-
                     ing climate change.                                   Place space
                                                                           mirrors in orbit
                     Corporations are going carbon-neutral

                     Carbon offsets are a major route toward carbon-neutrality      Inject sulfate
                     among  businesses  and  corporations  seeking  to  make  their   aerosols into
                     practices more sustainable (pp. 173–174), but corporations     stratosphere
                     also can find ways to reduce their carbon footprints directly.
                     An excellent example is Pearson Education, the publisher of   Capture carbon  Restore
                     your textbook!                                        with artificial trees  forests  Seed clouds with
                                                                                                        seawater mist
                        In 2009 Pearson achieved carbon-neutrality after a con-
                     certed two-year effort (p. 173). Pearson reduced its energy
                     consumption and carbon footprint directly by 12% by upgrad-            Erect land-based
                     ing buildings for energy efficiency, designing more efficient          mirrors
                     computer servers, reducing the number of vehicles in its      Store carbon
                                                                                   underground
                     fleets, increasing the proportion of hybrid vehicles, and cut-
                     ting back on employee business travel while enhancing the
                     use of video conferencing. Pearson eliminated a further 47%                Fertilize ocean with iron
                     of its emissions by purchasing clean renewable energy instead              to spur plankton blooms
                     of fossil fuel energy and by installing large solar panel arrays
                     at two of its sites in New Jersey and a wind turbine at a Min-
                     nesota site. To offset the remaining 41% of its emissions, the   Figure 18.32 Geoengineering proposals seek to cool the
                     company is funding a number of programs to preserve forest   climate by removing carbon dioxide from the air or reflecting
                     and replant trees in various areas of the world, from England   sunlight away from Earth. However, most geoengineering ideas
                     to Costa Rica.                                       are untested, would take years to develop, may not work well, or
                                                                          might cause undesirable side effects. Thus, they are not a substi-
                                                                          tute for reducing emissions.
                     Should we engineer the climate?

                     What if all our efforts to reduce emissions are not adequate
                     to rein in climate change? As severe climate change begins   back-up plan. Respected researchers and scientific institutions
                     looking more and more likely, some scientists and engineers   are beginning to assess the risks and benefits of geoengineer-
                     are reluctantly considering drastic, assertive steps to alter   ing options, so that we can be ready to take well-informed
                     Earth’s climate in a last-ditch attempt to reverse global warm-  action if climate change becomes severe enough to justify it.
                     ing—an approach called geoengineering (Figure 18.32).
                        One geoengineering approach would be to suck carbon   You can address climate change
                     dioxide out of the air. For example, we might enhance photo-
                     synthesis in natural systems by planting trees or by fertilizing   National policies, international treaties, emissions trad-
                     ocean phytoplankton with nutrients like iron. A more high-  ing programs, corporate actions, and technological inno-
                     tech method would be to design “artificial trees,” structures   vations—and perhaps even geoengineering—will all play
                     that chemically filter CO  from the air.             roles in mitigating climate change. But in the end, the most
                                         2
                        A second geoengineering approach would be to block   influential factor may be the collective decisions of mil-
                     sunlight before it reaches Earth, thus cooling the planet. We   lions of regular people. Just as we each have an ecologi-
                     might deflect sunlight by injecting sulfates or other fine dust   cal footprint (pp. 22–23), we each have a carbon footprint
                     particles into the stratosphere, by seeding clouds with seawa-  that expresses the amount of carbon we are responsible for
                     ter, or by deploying fleets of reflecting mirrors on land, at sea,   emitting.  To help reduce emissions, each of us can take
                     or in orbit in space.                                steps in our everyday lives—from turning off lights and
                        Scientists have long been reluctant even to discuss the   choosing energy-efficient appliances, to eating a less meat-
                     notion of geoengineering. The potential methods are techni-  oriented diet, to deciding where to live and how to get to
                     cally daunting and would take years or decades to develop, and   work.
                     some could pose unforeseen environmental risks. Moreover,   College students are vital to driving the personal and soci-
                     blocking sunlight does not reduce greenhouse gas concen-  etal changes needed to reduce carbon footprints and address
                     trations, so ocean acidification would continue. In addition,   climate change—both through everyday lifestyle choices
                     many experts are wary of promulgating hope for easy techno-  and through lobbying and activism. Today a groundswell of
                     logical fixes, lest politicians lose incentive to develop policy   interest is sweeping across campuses, and many students are
                     to reduce emissions.                                 pressing their administrations to seek carbon-neutrality or to
                        However, as climate change intensifies, more scientists   divest from fossil fuel investments and promote renewable
                     are becoming willing to contemplate geoengineering as a   energy (pp. 34–36, 673–683). Campus action on climate
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           M18_WITH7428_05_SE_C18.indd   532                                                                                    12/12/14   4:05 PM
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