Page 35 - Legacy International Executive Summary
P. 35
legacy international team experience
RESORT MASTER PLANNED COMMUNITY
SCOPE
Sales, Marketing
& Operations for
a Luxury & Resort Lakefront Master Plan
SIZE
400 Residences
PROJECT DESCRIPTION
This included a repositioning exercise to diversify the product offering, installing a sales & marketing platform to increase exposure, defining resort product variety (including detached villas, casitas, and cabins), assigning a land/amenity planner to reinvent an equestrian center, and identifying a select group of luxury builders. Prior to Legacy’s engagement the community was stalled. All developer product lines are sold out and only a handful of custom homesites remain available.
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RESORT • LUXURY RESIDENTIAL • ACTIVE ADULT • METROPOLITAN RESORT • LUXURY RESIDENTIAL • ACTIVE ADULT • METROPOLITAN