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2. How many products or services have you guessed correctly? What are the key words which lead you to the correct answers?
3. Which of these products or services have you bought or used?
4. If you were going to sell a product or provide a service, what would you
choose? Why?
5. Did you ever feel unsatisfied with a product or a service? Why? What was your
reaction?
6. What are the differences and similarities between a product and a service?
PRODUCTS? SERVICES?
A product is an item that you can buy and bring along with you, whereas a service is something you pay someone to do, but you might end up without an item you can keep In other words, services are obtained through the work or labour of someone else, Unlike products, services are not stored: they are only available at the time of use.
Generally, a product description should be able to answer the readers’ questions, among others: What is this product?, What does it do?, What is special/unique about it? and What are the specifications? Here is a simple guide in describing a product.
a) The product is identified,
b) Its functions or rather its uses and benefits are explained.
c) Its physical attributes, also known as features (size, colour, shape, materials used,
etc.), are described.
d) Its strengths, which are the characteristics of the product (speed, durability,
effectiveness and ease-of—use), are highlighted.