Page 8 - Bellcourt Property Group | 305 Murray Street PERTH

sales strategy

Logical Price

Based on the comparable sales information provided, I believe
that the value of this property is in the logical price range of
$275,000 - $315,000.

It is important to go to market at the right price, to prevent your
property being on the market too long, and buyers losing interest in
the property. It is also important to set the right price at the outset, to
avoid price reductions.

Recommended Strategy

I’m employed to give owners the very best chance to achieve the
high end of logic or even exceed logic. To do this implementing the
right strategy is imperative.

I believe if you went to market today, the best strategy to obtain the
highest price is to market with a listing price of Offers from $290,000.
NOTE: From the figures I was given it seems that this property has a
good yield and we can discuss the strategy and price in more detail
prior to launching and checking anything of concern with contract
renewals or furniture replenishment expenses. This strategy will allow
us to increase enquiries on the property and hopefully create
competition to obtain a higher price.

A marketing strategy is designed to attract as many buyers as
possible to the investment, to encourage multiple offers. With a
multiple offer situation, competition drives the price up above
logic.

Remember – ‘you are not employing me to sell your property. You
are employing me to convince the buyer they need to pay more
for it.’

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