Page 7 - 2017 INVESTMENT PHILOSOPHY - May 2017
P. 7
INVESTOR BEHAVIOUR
Where investments are concerned we can all be guilty of irrational behaviour!
When stock markets go up, investors can be over-enthusiastic, overly confident in their
own abilities and make inappropriate decisions that are too positive.
The situation is reversed during
times of fear and knee-jerk
decisions are often made while
investors are feeling too negative,
with wealth preservation ranking
much higher in terms of priority
than wealth growth.
These conflicting emotions go a
long way to explaining why
investors have a long track record
of buying high and selling low.
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