Page 9 - MAC4861_2 Finance class slides part 2

Analysis and interpretation of financial and non-financial information

Financial analysis and interpretation

• The Balanced Scorecard is a framework that

addresses both financial and non-financial areas.

• Originally developed by authors Kaplan and Norton, this

performance measurement framework focuses on four

key business areas:

• financial,

• internal business processes,

• customer, and

• learning and growth

9