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Answers to supplementary objective test questions




               3.3  The completed value chain model is shown below:


                                            Support activities

                                                                                                   MARGIN

                   Inbound       Operations      Outbound        Marketing        Service
                   logistics                      logistics      and sales





               CHAPTER 4 – THE GLOBAL BUSINESS ENVIRONMENT


               4.1  The complete diagram for Porter’s diamond is shown below:



                                                       Factor

                                                    conditions







                                                                                Related and
                         Demand                                                  supporting

                       conditions
                                                                                  industries






                                                  Firm strategy,

                                                  structure and
                                                        rivalry



















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