Page 16 - BA2 Integrated Workbook - Student 2017
P. 16

Chapter 1




               2.4   Information for different levels of decision making

               The type of information required changes with each decision.

                                           Strategic                           Operational



                 Source                 Historical and                           Historical
                                           forecasts


                                           Infrequent                               Daily
                 Time



                 Accuracy                 Subjective                           Objective and
                                                                                  accurate


                 Breadth                 Wide ranging                             Focused



                 Detail                  Summarised                               Detailed







               Go over illustration 1
































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