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The role and responsibility of the financial manager




                              4.2 Financial impact

                             Focus on the likely Net Present Value (NPV) of investment projects
                             undertaken (link to shareholder wealth), but also consider:


                                  Impact on share price

                                   In the real world, unless the details of the project are
                                   communicated effectively to the market, the share price will not be
                                   impacted.


                                  Impact on financial statements

                                   If the project has low cash flows in the early years, the negative
                                   impact on the financial statements in the short term may give a
                                   negative signal to the market.


                                  Impact on cost of capital

                                   Raising new finance and undertaking new projects causes the
                                   firm's cost of capital to change.







































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