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RISK MANAGEMENT


            Overview of Risk





            • Risk can be described as the probability that the actual

                outcome will be different from the expected outcome.



            • It is inevitable that risks will arise in the pursuit of


                value creation because the outcome of events cannot

                always be predicted with accuracy and a certain degree


                of uncertainty always exists (consumer trends, etc.).


            • Risk management entails minimising the possibility


                that adverse events will occur as well as minimising

                the adverse effects, should the event occur.



            • An entity should only take on risk if the degree of risk is


                compensated with the expected return.





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                                                                             High risk = High expected return !!
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