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THE DIVIDEND DECISION




            Dividend decisions in an imperfect market





            • The dividend policy is relevant as it directly affects the company value.





                            PV =          . D¹        .



                                          ke – g







            • It can be seen there is a trade off between current dividends and
                growth. Paying a higher dividend now will increase D¹ and the PV

                (share price). However, it will reduce growth which will in turn reduce

                the PV (share price).


            • Therefore a balance is needed to maximise the value of the company
                and keep shareholders satisfied.







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