Page 150 - BA1 Integrated Workbook STUDENT 2018
P. 150

Chapter 11




               1.3 Noise

               Noise is anything which interferes with the communication process and stops the
               message being received and understood by the receiver as it was intended. There

               are many types of noise, including:

                    Environmental/physical noise: This noise physically disrupts communication
                     and prevents the receiver from hearing or seeing the message clearly.. For
                     example, loud music, phones ringing, people chatting loudly or difficult-to-read
                     fonts or colours.

                    Physiological noise: This kind of noise refers to actual physical barriers within
                     the sender or the receiver that cause messages to have trouble getting through.
                     For example, hearing loss, poor eyesight or the sender having a speech
                     impairment.

                    Semantic noise: This noise occurs when the sender and receiver have a
                     different understanding of words. This could include different dialects or
                     languages, using jargon, or words with several possible meanings.

                    Psychological noise: The attitude of the sender and receiver can also make
                     communication difficult. For example anger or sadness may cause someone to
                     lose focus, being preoccupied with a problem or feelings of prejudice can all
                     affect the communication process.











































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