Page 10 - SBL Day 1 Intro
P. 10
An Introduction To The Strategic Business Leader (SBL) Exam
Short-termism versus long-termism! Appropriate targets!
Financial versus non financial, strategic versus operational, goal congruence (ROI) transfer,
balance scorecard, transfer pricing, etc
Mission, vision, Ansoff,, BCG, etc!
Mendelow!
SWOT and Value chain and 9 Ms!
SOWT and PESTEL/Porter 5 Forces!
Port generic strategies!
IGNORE!
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