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COST OF CAPITAL




            Ordinary equity (ke)








            Capital Asset Pricing Model (CAPM):




            Ke = Rf + B (Rm – Rf)                                               Rf = risk free rate (returns/outcome is known
                                                                               with certainty, therefore if no uncertainty then
                                                                               no risk). Examples: government bond/ gilt rate.

                                                                               B = Beta (systematic / market risk). Beta shows
                                                                               the risk of the company relative to the market.
            Example:                                                                       Rm= market rate of return.


                                                                                        Rm – Rf = market risk premium.
            The risk free rate is 6%

            Beta is 1.4
            The market risk premium is 5%   (therefore the market rate = 11%)

            Calculate the cost of equity.


            Ke = Rf + B (Rm – Rf)

                = 6 + 1.4 (5)

                = 13%
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