Page 24 - FINAL CFA I SLIDES JUNE 2019 DAY 5
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Session Unit 4:
                                                                        15. The Firm & Market Structures


    LOS 15.b: Explain relationships between price, marginal revenue, marginal cost, economic profit, and the

    elasticity of demand under each market structure,

    LOS 15.d: Describe and determine the optimal price and output for firms under each market structure.


    LOS 15.e: Explain factors affecting long-run equilibrium under each market structure.



   Cournot duopoly model, p.31/32/33 –Self interest rules and bad for all!!

                                                                                           Collude to charge high price

                                                                                           R50/R100/R150/R200!



















                                                        Collusion prospects? P. 34!
                                                        •   Few firms.

                                                        •   Similar products (less differentiated).
                                                        •   Similar cost structures
                                                        •   Purchases are relatively small and frequent.
                                                        •   Retaliation by other firms for cheating is more certain and more severe.
                                                        •   There is less actual or potential competition from firms outside the cartel.
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