Page 19 - Winchester Compass Marketing Plan
P. 19

Your Media Plan


             Your property deserves an advertising strategy as unique as
             it is. Employing print, digital, and social channels, here’s how

             that failed to sell, I’ve determined that your property will sell
             most we’ll effectively reach your prospective buyer base.






             Type                     Description                       Notes



             Print                    Northbrook Local Media            Corporate and Individual ads as well as
                                                                        potential home of the week.






             Print                    Just Listed Postcard              Target marketing to announce your home is for
                                                                        sale with three selected photos to showcase
                                                                        your home in its best light.



             Print                    Corporate Inventory Ads           Various publications including Tribune, Sun
                                                                        Times, Wall Street Journal






             Print                    Adwerx Campaign                   Social media platform that will target buyers
                                                                        for maximum exposure for the desired
                                                                        showing.



             Digital                  Facebook                          Social media platform that I can use to boost
                                                                        your homes visibility to a selected buyer group.






             Social                   Instagram                         As a primarily visual platform, Instagram will
                                                                        allow me to show off your home’s most
                                                                        compelling features.










                                         Representing Your Home | Marketing Your Property
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