Page 23 - Citizens' Education Inc.

Monetization Model

How Does CEI Make Money

Fixed & Variable Cost Model

Fixed Costs Low: Rent, Small Office, Low Number Staff

Variable Cost: Only Associated When Adding Students
 Learning Coach Salary, Education
 Delivery Cost: $2 per student per month
 In Theory: No Students/No Cost

 All Revenue Collected Up Front/90% Recurring Revenue

 Most Capital Expenditures are “Built Once Run Many Times”

 All tuition models: 50% profit margin

• Show Breakeven Point with Graph followed by % of profit
• Show profit from FBU
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Confidential