Page 19 - MODULE1_Insurance Introduction_CHA
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The New India Assurance was to be the first wholly Indian

               owned insurer. By the 1950s it had built a global network of


               agencies.

               The spread of personal insurance was mainly a consequence of


               the massive migration from Europe that took place in the

                                      th
                   th
               19 and early 20 centuries.
               Across the African continent, especially in Sub-Saharan Africa, it

               was South Africa that was to take the lead. Dutch and British


               immigrants founded combined fire and life insurance companies

                                                                   th
               already in the 1830s. In the early 20 century the South African

               state took a unique approach by choosing to do without social

               insurance and leaving old age provision to life insurers.


                       The South African government created jobs with tied-in

               pensions and medical provision when confronted with large


               workforces flocking to the cities after World War I. Over the

               next decades the country not only attained the worldwide


               highest proportion of life insurance, or long-term insurance, as

               it was to be called, but South Africa became a leading expert in


               life market innovations.

                       However, both the size and number of risks to be insured


               began outstripping the capacities of the insurance industry

                                                                th
               towards the second half of the 19 century. Traditionally,

               insurers resorted to sharing risks among each other or reinsuring



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