Page 274 - Protec PR Book Volume 2
P. 274

    10
REGIONAL ROUNDUP
ELROW AT MEYDAN
    Soho Beach DXB opened its doors on 23 February in conjunction with the renowned Barcelona and, more recently Ibiza brand, elrow, to a sold-out Dubai crowd. Protec provided a full audio and lighting package for the event, including SMD ground support, for the opening event. The brand has become renowned for its colourful, over the top décor and special effects, and didn’t disappoint in Dubai with confetti cannons working overtime, firing 6 times over the course of the night leaving the 5,000 revellers wading through heavy showers of colourful confetti and streamers, along with a sea of wacky inflatables.
The new Meydan super-club boasts a club area 50m deep and 30m wide, with a large dance floor surrounded by raised VIP decks and a pool
area. Dan Dignan, Protec’s Senior Audio Engineer, described how he maximised the potential of the space: “This was handled by 16 L-Acoustics K2 loudspeakers, flown left and right in hangs of 8 on Protec’s ground support in an asymmetric 90-degree throw to contain the sound within the venue. It covered the entire area with a smooth and consistent coverage from front to back and was supported by a pair of ARCS Wide boxes to fill the front of the dance floor, hung high in the centre of the ground support. A total of 8 SB28 subwoofers took care of the low end; delivering a strong sub to the house and techno style music that elrow is famous for. A large, raised bridge overlooking the dance floor was covered effectively by 8 L-Acoustics 5XT loudspeakers. Although small and discreet, they did a great job
of filling the top end clarity to the deck. The front of house system took care of the rest, but was trimmed to shoot below, so as not to affect the other venues in close proximity.”
Soho Beach’s brand new pool area to the rear of the venue opened in the afternoon to entertain sun-seeking early arrivals. Protec’s L-Acoustics Syva system was placed to the left and right of the area and was supported by a pair of L-Acoustics X8’s hung from the bridge to fill in the front of the pool. According to Dignan, the slick appearance of the Syva fitted in well with the high end Dubai vibe of the venue.
He continued: “The 2 large VIP decks left and right of the pool were a challenge. They both linked to the adjacent clubs - Soho Garden and Drai’s. We were asked to effectively cover the
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