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“He thought if we could get just a portion  In order to manufacture this product, Buon  “It’s a transitional process,” says Mike, refer-
      of that market then this would be viable,”  Vino  relied  on  the services of  a Hamilton-  ring to how the business continues to evolve
      he says.                              based shoe company to create the moulds  as he and his brother take on more respon-
      Peter, who had just graduated from univer-  for this new system.            sibilities.
      sity with a political science degree, entered  “We were still a relatively small company,”  “We all sort of fall naturally into our roles,”
      the  business  just  as  it  was  getting  off  the  says Peter.            he says. “People ask me, ‘What do you do
      ground.                                                                     there?’  and  I  tell  them  I  do  everything.
                                            But their new product became a hit and it   That’s the way it has to be.”
      “Fred kept saying, ‘I’ve got something here’."   wasn’t long before they took a leap and be-
      Peter admitted that he initially had no inten-  gan producing their own moulds to manu-  Chris  agrees  and  says  the  potential  for
      tion of going into the business. “I was toy-  facture their new systems.    growth is very exciting. The company now
      ing with the idea of going to law school, but                               distributes its filtration systems and a vari-
      what I really wanted to do was get involved   “We  jumped  in  with  both  feet,  knowing   ety of wine-related products worldwide.
      in foreign affairs, or something like that.”  nothing about injection moulding,” he says.  “I’m definitely keen in exploring new bound-
      But Peter saw great potential in the business   Anthony quickly became the company’s ‘go-  aries,” he says. “I’m excited of the possibility
      and says he was very upfront with his father.  to-guy’ regarding injection moulding, giving   to take it to the next step.”
      “I set some ground rules. I told him I’m not   up a job as a marketing/sales co-ordinator
                                            at another company after graduating with a  Both Peter and Anthony say they are pleased
      a mechanic and that I’m more of an office   marketing degree from Conestoga College.  by the sense of ownership the younger men
      guy,” he says, adding the first big change he                               have taken on.
      made was replacing their bookkeeper with  He said his father was instrumental in con-
      an accountant.                        vincing him to join the business.     “It’s not me telling them what to do or An-
                                                                                  thony telling them what to do,” says Peter.
      “I wanted to learn how we were doing and  “He said, ‘Why work for someone else when
      where  this  company  was going. That was  you could be your own boss?’,” says Antho-  “They’re seeing what needs to be done.”
      our first major fight,” jokes Peter.  ny. “And that kind of hit home for me.”  Peter says he’s ready to take a step back but
      At this point, Buon Vino was selling products  The transition into the family business was   is not considering retirement.
      in Toronto, Hamilton and some Italian gro-  not a difficult one, he says.   Anthony – who has three young daughters -
      cery stores as well as to those selling grapes.                             jokes that he has at least another 20 years to
                                            “I already knew a lot about it, and I knew
      “Gradually,  we  made  a  little  bit  of  money  how  to  do  about  95  per  cent  of  the  jobs   give to the business.
      and reinvested it back into the company,” he  here,” says Anthony.          “I’m still here and still want to be here,” says
      says.                                 That same versatility holds true for Peter’s  Peter. “I don’t know if I ever want to leave.
      Peter  says  a  turning  point  came  when  an  two sons, Chris and Mike, who are now the  I’m not sure what I would do with myself.”
      analogist who moved to Canada from Italy  third generation to join the business.
      to start a wine making company using juice   Like their uncle, both had spent their sum-  The company’s commitment to its custom-
      began promoting their products.       mers  growing  up  doing  a  variety  of  jobs   ers is also reflected in its commitment to the
                                                                                  community.
      “He  promoted  us  quite  a  bit,”  says  Peter,  around the growing company, which moved
      who also began attending trade shows. “We  to its current Franklin Boulevard location in  Both Peter and Anthony have been involved
      were starting to get known in the industry.”  2000.                         in  local  service clubs and  have supported
      It was in the early 1990s when his younger   As teens, both welcomed the opportunity to   many  local  charities,  including  the  Bridges
                                                                                  Shelter.
      brother, Anthony, joined the business just as   be part of the business.
      the company began to enter a new phase   “I was more than happy to be do it because  “I’ve always felt I was blessed for what I’ve
      with  the  introduction  of  its  Mini  Jet  filtra-  it  some  money  in  my  pocket,”  says  Chris,  got from the community and giving back is
      tion system.                          who officially joined the company six years  just a natural thing for me to do,” says Peter.

      “To  be  honest,  I  really  stepped  in  when  I   ago after studying journalism at Conestoga  “Hopefully, I’ve instilled that in my sons.”
      was 11,” jokes Anthony, who had helped his   College.
      dad and brother after school and during the   “I was considering other routes in social me-  PHOTO:  The  family  ties  at  Buon  Vino  Manufacturing
                                                                                  Inc. are very strong after more than 30 years. The busi-
      summer for several years.             dia and in the food industry,” he says. “But it   ness includes Peter Tudisco, left, his sons Chris, back,
      At this time, Peter says that home wine kits  didn’t fulfil me as much as being able to take   and Mike, front, and his brother Anthony.
      were gaining in popularity and the company  some initiative and step up here.”
      adapted  to meet  this trend head on with   His brother feels the same and joined about
      this new product.                     three  years  ago  after  pursuing  a  career  in
      “It  was  a  different  market  and  a  different   music. He continues to play in a local band
      concept,” he says.                    called LUVR.




         www.cambridgechamber.com                                                                                  33
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