Page 15 - Student Project Brand Management Brand Guide
P. 15
Tone Of Voice
The tone of voice of Viverasmus is very young and informal. We want
to be next to the students instead of above them.
Caring: We care about the
Passion: We love helping students
as we deeply understand their students. Therefore we are
problems. This passion also always completely attentive and
refelcts in our tone of voice. engaged while talking to them.
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