Page 28 - Bamboo-strip Jewelry craft
P. 28

SURVEY















                                                                              It was imperative to comprehend the awareness,
                                                                              liking, preference and purchasing behaviour of Indian
                                                                              ladies for this jewelry. I began with accessing their
 On a scale , how strongly do
                                                                              engagement towards organic jewelry handicrafts of
 you feel the need to having
                                                                              India which uses organic materials: golden grass, jute,
 contemporary designs in
                                                                              terracotta, sea-shells, paddy seeds, and cane. In the
                                                                              following section, I directed a survey about my
 , as the fast fashion trend is
 coming to the jewelry industry as                                            improvised quilled bamboo-strip jewelry designs.
 well.
                                                                              The vast majority of the respondents are younger
                                                                              women of age 18- 25 years, belonging to Tier 1 and
                                                                              Tier 2 cities of India.


























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