Page 168 - A CHANGE MAKER'S GUIDE TO NEW HORIZONS 2

THE CHANGE MAKER’S GUIDE TO NEW HORIZONS

and inspiring leaders and collaborative organisations, think, act and communicate with these
principles in mind. This is what distinguishes them and enables them to achieve greater

influence.

If you are communicating to a wide audience, we often recommend structuring it around the

four rooms of the Caplor House (read Chapter 3 to understand more about his model). This

involves starting your communication in the observatory (vision, big picture), then

sandwiching it with information from the Library (evidence and rationale), Kitchen (process

and detail), and Family Room (how it affects and benefits people) and then finishing off with
Observatory again (excitement). This should help you to reach all audiences effectively.

However, if you know that your audience has a preference for one room of the Caplor House

you may wish to sway your communications more heavily towards this room in order to get
through to them on a deeper level. As described later, targeting your communication to your

audience is the key to success.

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Finally, as recognised by Stephen Covey’s (2005) 8 Habit of highly effective people, a key
characteristic of successful leadership is to “find your voice and inspire others to find theirs”.
He believes that once you have found your voice, you can inspire others to find theirs through

fulfilling four roles:

• Modelling – setting a good example, demonstrating integrity, honest and good habits

• Pathfinding – ensuring that the vision is shared and wholeheartedly embraced at all

levels of the organisation

• Aligning – creating structures, systems, and disciplines that bring your vision into
reality

• Empowering – igniting your team’s passion and trusting them to use their initiative to

achieve the vision you have created together

For so long, the choice of leaders has been based on mental intelligence (IQ) – the quickness
of mental comprehension, but that has proved to be inadequate. Nowadays we talk of

Emotional Intelligence (EQ), which is self-awareness, self-management, social awareness and

relationship management (the ability to inspire, influence, and develop others). In today’s
turbulent and unpredictable world there is plenty of evidence that leaders achieve more

sustainable success by enabling their team members to achieve their potential. This is a more

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