Page 6 - Tax Free Catalogue Covers Research Report
P. 6
Sample and Recruitment Criteria
6
Sample
In total, over 400 interviews were conducted in March 2017 with Danish, Finnish, Norwegian and Swedish charter airline passengers, broken down as follows:
Danish
Finnish
Norwegian
Swedish
Purchased from a printed tax free catalogue
43
52
42
52
Browsed a printed tax free catalogue but did not purchase
61
53
58
55
Total
104
105
100
107
Recruitment criteria
• All travellers had to have browsed a printed pre-order catalogue selling tax free items prior to their last charter flight. Other requirements for taking part in the survey were:
• Aged over 18
• Flown on a charter flight in the last 12 months
