Page 7 - North American & Caribbean Cruise Traveller

Industry Insider:
North American & Caribbean Cruise Duty & Tax Free Retail 2015
LIST OF FIGURES
Figure 1: Figure 2: Figure 3: Figure 4: Figure 5: Figure 6: Figure 7: Figure 8: Figure 9: Figure 10: Figure 11: Figure 12: Figure 13: Figure 14: Figure 15: Figure 16: Figure 17: Figure 18: Figure 19: Figure 20: Figure 21: Figure 22: Figure 23: Figure 24: Figure 25: Figure 26: Figure 27: Figure 28: Figure 29: Figure 30: Figure 31: Figure 32: Figure 33: Figure 34:
N. American & Caribbean Cruise Travellers: Departure Destinations .......................... 23 N. American & Caribbean Cruise Travellers: Scheduled Port Call Locations ............. 24 N. American & Caribbean Cruise Travellers: Final Destinations..................................... 25 Cruise Traveller Satisfaction................................................................................................... 27 Future Cruise Likelihood ......................................................................................................... 28 On-board Product Range Perceptions: Product Range Expansion ............................. 31 Trip Booking Methods ............................................................................................................. 36 Non-Awareness: Future Purchase Likelihood .................................................................... 51 Overall Cruise Duty and Tax Free Offer Perceptions: On-board ................................... 53
Overall Cruise Duty and Tax Free Offer Perceptions: On-land .................................... 53 Sampling Opportunities Perceptions: On-board ............................................................ 56 Sampling Opportunities Perceptions: On-land ............................................................... 56 Product Information Perceptions: On-board .................................................................. 57 Product Information Perceptions: On-land ..................................................................... 57 Shopping Environment Perceptions: On-board.............................................................. 59 Shopping Environment Perceptions: On-land................................................................. 59 Staff Service Perceptions: On-board ................................................................................ 60 Staff Service Perceptions: On-land ................................................................................... 60 Product Displays Perceptions: On-board......................................................................... 62 Product Displays Perceptions: On-land ............................................................................ 62 Ease of Payment Perceptions: On-board ........................................................................ 63 Ease of Payment Perceptions: On-land ........................................................................... 63 North American & Caribbean Cruise Travellers: Purchase Location.......................... 80 Purchase Behaviour: Buyers for Self-Consumption On-board ..................................... 93 Purchase Behaviour: Up-trade Opportunities On-board .............................................. 97 Purchase Behaviour: Buyers for Self-Consumption On-land....................................... 115 Purchase Behaviour: Up-trade Opportunities On-land ............................................... 119 Future Browsing Consideration: Aware Non-visitors ..................................................... 138 Positive Perceptions of On-board Convenience Store Aspects vs. Average......... 168 Convenience Store Perceptions: Product Pricing........................................................ 169 Convenience Store Perceptions: Product Range ........................................................ 169 Convenience Store Perceptions: Product Relevance ................................................ 170 Convenience Store Perceptions: Product Quality ....................................................... 170 Impact of Convenience Store Visiting on Duty / Tax Free Store Visiting.................. 171
© Counter Intelligence Retail Ltd www.counterintelligenceretail.com 7