Page 16 - European Cruise Traveller Duty & Tax Free Retail
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Industry Insider:
European Cruise Duty & Tax Free Retail 2015
1.3.3 CRUISE DUTY & TAX FREE RETAIL METHODS
The overall cruise Duty / Tax Free retail channel includes two main sub-channels:
On-board Duty / Tax Free stores or boutiques: On-board Duty / Tax Free stores or boutiques are those present on-board the cruise liner. On-board Duty / Tax Free retail opportunities in the European region are presented in various ways, for example some stores, particularly Jewellery or Fashion outlets will be based around luxury shopping experiences and therefore provide a boutique style shopping environment to drive luxury perceptions. In addition, multi-category Duty & Tax Free stores are also often present on a wide variety of cruise liners, with product offerings ranging from Alcohol and Tobacco to Souvenirs and Confectionery.
On-land Duty / Tax Free port stores: On-land Duty / Tax Free port stores are those present in or within the vicinity of ports at departure destinations, scheduled call destinations and final destinations. Whilst the port Duty / Tax Free offering is more reminiscent of traditional Duty / Tax Free retail, with the presence of multi-category stores, smaller boutique style Duty / Tax Free outlets are also present in some locations.
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