Page 4 - DIVA_1_2021
P. 4

Businessman’s Blues




                  The Blame Game                                          stipulated parameters of time / budget / scope of
                                                                          work. I remain a firm believer in this principle
                                                                          and advocate it at every opportunity.
                                   Many years ago, I worked for a major UK retailer
                                   in the Research and Development division of   It is important to stress that continuous review
                                   the  company  implementing  new  technology   of  progress,  risk  exposure  and  resolution  of
                                   from  loyalty  cards,  to  logistics,  automated   unexpected issues were always kept in focus
                                   checkouts  and  a  variety  of  other  innovative   in order to ensure stumbles along the way are
                                   ideas. They had 5 stores throughout the UK,   dealt with effectively, without dissipating too
                                   branded differently from the mother company   much  energy  and  focus,  by  identifying  the
                                   and were open to the bemused public to shop in   person(s) that may have caused the problem in
                                   those stores as though they were normal stores.   the first place. The exception being if someone
                                   This division was set up as a separate legal entity   is so obviously and clearly not doing their job
                                   and in addition to field testing innovative retail   or are collectively believed to be a disruptive
                                   ideas, they attempted to make a profit, or at the   element,  then  action  must  be  taken  to  out-
                                   very least, break even.                place them from the project. However, this is
                                                                          an exception rather than the rule.
                                   I worked there for about three years and largely
                                   enjoyed the experience and eventually moved   Most,  if  not  all  of  us,  have  experienced  the
                                   on when I had a better and more interesting   2020  Coronavirus  pandemic.  We  all  felt  its
                                   opportunity elsewhere. I gained a great deal of   destruction  and  disruptive  effects  on  our
                                   experience with the R&D division, not least of   societies, with varying degrees of intensity of
                                   which was managing complex projects.   damage. On the whole, most governments set
                                                                          out  to  deal  with  the  pandemic  in  ways  that
                                   My  first  project  was  a  resounding  failure   best  suited  their  circumstances  and  made
                                   but, the company persevered with me and I   judgments  based  on  scientific  and  medical
                                   felt duty-bound to try again and improve my   advice they received from their experts, taking
                                   project  management  skills  to  help  deliver   into account the degree of acceptance by their
                                   another  piece  of  this  gigantic  jigsaw  puzzle.   own  societies  of  restrictive  measures  they
                                   One  fundamental  lesson  I  learnt  was  to   could apply to halt the spread of the virus.
                                   deal with project risks / issues, regardless of
                                   who was to blame for the situation in hand.   A  government  would  assemble  a  team  of
                                   Analysis  of  what  went  wrong  or  right  was   politicians,  experts  and  implementers  to
                                   left after the conclusion of the project where   review the situation on daily if not hourly basis
                                   a  post-mortem  would  be  conducted  with   and come up with appropriate measures as the
                                   participation of most, if not all, stakeholders.   situation continued to deteriorate or improve.
                                   It was the job of the project manager to ensure   Given the last pandemic was the Spanish Flu
                                   such  a  process  took  place  at  the  end  of  the   some 90 years ago, the World had little or no
                                   project and resist fracturing the unity / team   practical  experience  to  draw  on.  So,  these
                                   spirit of the project by allowing finger pointing   teams  made  decisions  on  the  best  available
                                   during the lifetime of the project.    evidence at the time. It comes as no surprise
                                                                          that some of the decisions were spot on while
                                   I was committed to this concept and carried   others were inadequate, untimely, or wrong.
                                   with me for the remainder of my career, aiming
                                   to  deliver  the  project  objectives  within  the   Being lockdown for days and weeks with little
                                                                          or nothing to do, and with the help of many data
                        “Given the last pandemic was the                  sources, including social media, we resorted
                                                                          to accumulating superficial knowledge on the
                     Spanish Flu some 90 years ago, the                   pandemic subject. We formed our individual

                             World had little or no practical             views  and  validated  these  views  with  like-
                                                                          minded  friends  and  relatives  to  fortify  our
                                     experience to draw on.“              opinions. We became armchair critics of the



                                                                               w w w. d i va i n t e r n at i o n a l . c h
                                                                               w  w w .  d  i v a  i  n t  e  r  n  a t  i  o  n  a  l . c  h
   1   2   3   4   5   6   7   8   9