Page 21 - 4894_CCI-Catalog Mockup-Single_Neat
P. 21

Direct Mail









               In recent times, business people tend to think direct mail success
        is fortuitous – that a successful direct mail campaign is nothing more                     Fun
        than a happy accident; when in fact, it is the exact opposite. At Creative
        we have our direct mail campaign design down to an exact science –
        and it gets results.                                                                    Facts

               We start with understanding the needs of the business. Having
        a comprehensive understanding of the business goals helps us
        more narrowly define the target market. Once we have defined the
        target market, we work with our graphic design team to ensure we
        communicate the right message that is attractive, on brand, and on
        point. After the design is complete we start towards execution. We are
        able to obtain and certify a mailing list that clearly matches the market            • Direct mail
        we are trying to penetrate. Once the goals are set, the target is locked               has a 783%
        and the mailing list is loaded, our mailing team works their magic.                    higher response
                                                                                               rate than email
               We work hard to ensure the highest quality product is delivered                 marketing
        to your end user. We win when you win... and we love to win.

                   1.  Understand your business goals
                   2.  Define your target market
                                                                                             • Direct mail has
                   3.  Creating Graphic Design that communicates your                          the third highest
                       brand and message                                                       ROI at 27%
                   4.  Obtain & certify mailing list

                   5.  Mailing team prepares, addresses, sorts, bundles, and
                       delivers to the Post Office
                                                                                             • Consumers see
                                                                                               up to 4000

                                                                                               digital ads per
                                                                                               day, which is
                                                                                               why direct
                                                                                               mail is proven to

                                                                                               retain consumer
                                                                                               attention more
                                                                                               effectively.
   16   17   18   19   20   21   22   23   24   25   26