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Briefing
            Panafrican Equipment Group eyes EAC market

            with new KSh 500M Kenya office






























                      anafrican Equipment Kenya Limited has   Moreover, Scott McCaw, PEG Group Chief Executive
                      launched its new Ksh. 500M offices in   Officer, said the firm sees opportunities in the extractive
                      Nairobi with sights set on mid and long term   industries as well as continued development in the power
               Pmarket growth and expansion opportunities in   and energy markets.
            Kenya and East Africa.
                                                              “With Kenya and East Africa focusing on increasing
               The firm, a subsidiary of the Panafrican Equipment   its power supply and growing its extractive market, we
            Group (PEG) is the principal distributor of Komatsu, Wirt-  believe that such domestic needs for industry diversifica-
            gen Group and AGCO machinery in Kenya widely used   tion, economic growth, and infrastructure development,
            in support of the mining and mineral processing, civil and   will certainly drive the mid to long-term development of
            infrastructure, power and energy, agricultural and forestry   these two sectors”, said McCaw.
            sectors.
                                                              To build technical capacity, the firm, across the group,
               Mr. Charles Field-Marsham, PEG Executive Chairman   has been investing Kshs 75 million annually in training
            said that the new facility underlines their commitment to   and development of its personnel as well as customers.
            Kenya and their continued investment in support of their   This is set for a further boost by the upgraded Panafrican
            customers in this market.                       Training Facility in the new premises.

               PEG chairman Charles Field-Marsham said the new   At the facility, PEG offers operator, technical and skills
            facility speaks volumes regarding the company’s commit-  certification both internally and to its customers. Since
            ment to investing in Kenya and the region.      the customer training programs were launched, more than
                                                            20 domestic companies and government institutions have
               “Although there are current market challenges prov-  since been trained.
            ing headwinds against many of the sectors, if managed
            correctly Kenya has the potential to continue supporting   The firm has been in operation in Kenya for 22 years
            our business,” he said yesterday during the opening of the   and has grown from a single territory distributor of Kom-
            offices on Mombasa Road, Nairobi.               atsu construction equipment to a multi-territory (eight
                                                            African countries), multi-line (three core brands as above)
                “The combined cost for the new facility is Ksh 500   distributor.
            million. Albeit there are current market challenges prov-
            ing headwinds against many of our sectors, from a mid to   The growth has seen the company employ directly and
            long-term perspective, we believe Kenya has the potential   indirectly up to 400 people while recording over four times
            if managed correctly, for significant infrastructure develop-  turnover growth over the last ten years.
            ment, and continue supporting our business” said Field-
            Marsham.

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