Page 3 - Leaman Murray Seller & Buyer Guide
P. 3

Pricing your home right from the start to
           obtain the Highest selling price.


          First, it is important to understand that only the market can determine
          the ultimate value of your Home.  That said, choosing the optimal list
          price  is  essential  to  maximizing  your  home’s  value.  If you price too
          low, you risk not getting as much as you can for your property but
          price too high and you risk losing potential buyers who may think your
          property is out of their price range.


          High Pricing—  prices that are at the top or over what is for sale.
          You will only have 10% of buyers viewing your property. It could take
          9-12+ months, and there is a chance you could never receive an
          offer at all.

          Average Pricing— prices that are around the same as most for
          sale or sold. You will have .  40-60% of buyers viewing your property.
          It could take up 3-9 months to receive an offer.

          Low Pricing— prices that are at the bottom or under what is for
          sale.  You will have 90% of buyers looking at your property.  It could
          take 30-60 day to receive an offer.  In some cases your property will
          be such a good price you will receive Multiple offers and may receive
          higher then your asking price.




                                AVERAGE             Lower
                                PRICING             Pricing
           HIGHER
           P R I C E            AVERAGE             HOT!
                                ACTIVITY            Activity
                                                    (Possible
                                                    Multiple
           COLD                                     offers)
           ACTIVITY
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