Page 13 - Special Awards Issue 2016 Green Builder Magazine

The end of greenwashing is near,

as sensors and controls create a

window through which we can

measure a brand or product’s

actual performance in real time.

CHOOSING 50 OUTSTANDING “green” products
this year was easy. The age of “smart” technology
has finally moved from the gadget phase to the
useful tool phase. The same green attributes
still apply: durability, recycled and/or renewable
materials, end-of-life recyclability, reliability, non-toxicity, and
so on. What’s changed is that high-tech tools can now measure
many of these attributes.

Buildings are becoming transparent.
At the same time, our latest Readers’ Choice survey shows
that brand clout still matters. And brands such as General
Electric and James Hardie—which have hitched their names
to sustainability—are reaping the rewards. But because their
sustainability messages are genuine, they’re positioned well to
usher in the transparent green space of the future.

www.greenbuildermedia.com Jobsite Companion. With an
augmented reality display,
integrated infrared and high-def
cameras, this cast iron and
aluminum Smart Helmet from
DAQRI has the potential for
transforming the way builders
work. Driven by DAQRI’s native
augmented reality software and
powered by a core m7 CPU, the
helmet also includes USB ports a
nd a charging station.

Special Issue 20IM1A6GE CGRERDITE: DEANQRIBUILDER 11