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testimonies, or ecstatic experience rather than communal and biblical authority.  Lastly, it runs

               the risk of ignoring the theology of cross and eschatology as pointing to a future of hope by


               focusing on the “blessings” of here and now.  Such preaching fails to provide a theologically

               appropriate answer to the existential meaning of suffering in relation to the cross.  Eun Kim


               summarizes the many concerns for the misunderstanding this type of preaching spawns, the

               impression that “the gospel itself is success-oriented, and Christianity is the ‘religion for the


               winners.’” 149



               The Renewal in Rhetorical Methods of Preaching

                       Not only do traditional religions influence the content of the preaching, but also the


               cultural mode of religious communication affects preaching rhetorical methodology. In this

               section, the problems of rhetorical methods of preaching will be discussed.

               The Problem of the Authoritarianism of the Pulpit


                       Traditionally, Korean society is based on Confucian hierarchical structure. People ascribe

               authority to people rather than position or function.  This piece of cultural heritage became


               wedded to Christianity.  The preacher, therefore, is an authority figure in the Church.  The

               portraits of the Korean preacher tell much about the authority-subject relationship between


               preacher and people in the pew.  The image of the preacher in Conservative, moralistic preaching

               model is a moral teacher or a sage who knows the truth and way to go.  The relationship between


               preacher and people is that of the teacher and pupil.  That is, it is a vertical hierarchical rather

               than horizontal egalitarianism.  It denotes the “difference in status rather function.” 150



                       149
                         Eun Kim, “Preaching of Transfiguration,” 67.
                       150
                         Ibid. 53.
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